Category Archives: Marketing

How to Build Hype for Your New Book

Congratulations! You have a book in the pipeline to be published, but now what do you do? Most authors believe that their audience will find their book by happenstance and then share their love of it to the world: but this couldn't be further from the truth. It take a lot of hard work to…
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7 Successful Independent Publishing Characteristics

Independent publishing has been in the literary world for centuries. From small publishing companies or authors going the lone wolf route to self-publish, all have a few key traits in common the lead to rewarding outcomes. These qualities need to be honed and adapted overtime. Not every publisher instinctively has acquired these behaviors from the…
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Promoting Your Book and How We Can Help

Your book is finally complete after hours of writing, editing and perhaps a few shed tears. It may seem like all the work is done, but publishing your book is only half the battle. Author Jo Lindsell says, “People can’t read a book if they don’t know it exists. All authors need to do marketing,…
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